Sunday, March 8, 2009

Niche Marketing

Many entrepreneurs think that selling to the widest possible market is the likeliest path to success. They are afraid to pursue a market niche because they fear they'll lose business by turning away customers. But this 'take all comers' approach is not very effective. It's hard to stand out when you market your business without a distinctive set of prospects in mind.Occupying a niche means you won't be competing with a lot of similar businesses solely on price. And because you will be selling products and services that are customized to the specific needs and predispositions of a select group of people, you can often charge more. Your products and services serve a market that can't easily find alternatives.The process starts with market research: analyze your best potential customers, your competitors, your market's predisposition toward your products and services, and your ability to serve these people so well as to make you their vendor of choice.Market research is like sticking your toe into a lake before jumping in. If you figure out exactly which group of people you want to reach, and what their needs are, you avoid wasting time and money. Once you know, you can alter your product or services to fit the needs of your target market more closely, and you can craft a message that reflects your business and your customer.Market research does not require expensive consultants, surveys or focus groups-- it can be as simple as asking your best customers the right questions. To determine if a particular niche is right for you, ask yourself these questions:* Do I have an identifiable target population with similar interests and needs?* Is the market large enough to support my business?* Can I tailor my products, services, and business identity to address that market's particular needs?* Is my target market currently underserved?* Can I reach my potential customers in a cost-effective manner? Your niche will give your marketing efforts a natural, sharp focus. The more you specialize, the more your market will see the value of your services because you speak directly to their unique situation. Assuming your niche is large enough, you can do quite well by becoming a provider of products and services that can't be found anywhere else.Larry Klein discovered his target market from the inside. A successful financial advisor, he retired from his primary job and became a marketing guru to other financial professionals. He knew they needed marketing help, but as he talked to them and worked with them, he discovered that what they wanted most were ways to reach seniors.Klein explains, "I'm not 60. So, you don't have to be a member of your ideal marketplace. But if you talk to enough people in that market group, you're going to get it. You have to be awake and aware and be listening for what it is."All the information you need to target and succeed in an ideal marketplace is out there waiting to be found," says Klein. "You can take the guesswork out of building a business."Having talked to enough seniors to understand their needs, Klein refined a series of methods for approaching them with investment opportunities. Now he offers seminars and writes articles about these strategies and has defined himself as a specialist in this area. You and I may not have heard of him, but within his targeted sector of the financial planning community, Klein is slightly famous.
I have written a comprehensive manual on HOW TO BE RICH RUNNING INFORMATION PRODUCTS MARKETING BUSINESS, it gives you all the information about how to be successful in any niche market.
Some of the contents of the manual are:
1) What are Information Products?
2) The 5 critical steps to creating a profitable
Information product.
3) How to start with zero and end up with a fortune
4) Incredible Information product Idea generation
techniques that are so simple, they will make you laugh all
the way to the bank.
5) Awesome Techniques for Triggering A Tidal Wave of orders
for your Info product.
6) Exactly what it takes to succeed in completing your own
information product.
7) How to know whether people will really pay for what you
know.
8) All the tips and Techniques you will need to succed.
9) Marketing your Info products and many more.
ORDERING INSTRUCTIONS


To get own copy of the unique manual take the following steps:
1) Visit any branch of UNITED BANK FOR AFRICA
PLC(UBA) and pay the sum of N7,500 (seven Thousand Five
Hundred Naira Only) into ISMAIL OLADITI ABDUL AZEEZ A/C
01940520094037.
2) Alternatively, visit any branch of
INTERCONTINENTAL BANK PLC and pay the sum of N7,500 (Seven
Thousand Five hundred Naira Only) into ISMAIL OLADITI
ABDULAZEEZ A/C 0133110000717804
3) Send me an e-mail titled "PAYMENT NOTIFICATION"
containing the following:
a) Your office / Home Postal address.
b) Telephone Number.
c) Date of receiving this report.
d) Bank to which payment is made.
e) Title of what your ordered for.
The manual with other bonuses (if you qualify) would then be
dispatched to you immediately your payment is received.
MONEY BACK GUARANTEE


If after receiving the manual you are for any strange reason
dis-satified with it, you can return it for a full refund of
your money. But before then, you have to notify me within a
week of receiving the manual. Again, you have to ensure that
the manual get to me not later than two weeks after the e-mail
notification.
If you order this manual within 14 days after receiving this
report all these and many more will be yours in addition:
BONUSES
I. Article on "The 4-step secret System for
Creating Unending cash flow". When I also discovered it I knew
I could never be broke again.
II. Article on "How To Find People who
Desperately want your product or service and practically make
them beg you sell it to them at any price you want for it...".
III. Article on "How To Leverage what other
people know to create unending cash flow.
IV. Article on "How To Make More Money In A
Day Than Most People Do in A Month".
V. Free Life -Time Consultation with me on
this Business.
That is if you act within 14 days of receiving this free
report by sending me your e-mail payment notification advice.
Dear entrepreneur friend, it is my sincere hope that you would
not let this golden opportunity pass you by poverty won't be
your portion by the grace of Almighty God.
I am dutifully standing by to receive your payment
notification in less than 14 days from now.
Your copy of the unique manual with the bonuses are already
packaged writing to be delivered to you.
Sincerely Yours,
Ismail AbdulAzeez.
If you reside in Lagos state or Ogun state and / or their
metropolis and you wish to visit my home office personally to
pay cash and collect the package; you are privileged and
sincerely welcome.
4, Ismail AbdulAzeez Street,
Singer B/Stop,
Ewupe - Ijaniye,
Sango Ota,
Ogun State.
Tel: 01-7653994 or 08023050835 ask of
Ismail AbdulAzeez.
E-mail: nigeriainfocus@gmail.com
PPS: Remember the business I am about to introduce to you is
the business that I have been running for good eight years
now! And I have used it to achieve lot of things- including.
* Paying all my debts- both to banks and individuals.
* Establish other businesses - if you understand this
business the way I do, you will not go for bank loans /
overdrafts again, because you will be creating excessive cash
on your own.
* Built a house of my own and even named the street after
me.
* Investing regularly on the Nigeria Stock Exchange.
PPS: One on One training / Consultation on How to set
up Information Products Marketing Business is available at
N10,000 (Package include - Personal Consultation with me and
the comprehensive manual on HOW TO BE RICH RUNNING INFORMATION
PRODUCTS MARKETING BUSINESS).
PPS: Act now! Nothing happen without action. Do not
procrastinate; make hay while the sun shines.


By : Ismail

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